Beauty · D2C
Premium Cosmetics Brand
The challenge — Couldn't scale spend without ROAS dropping, and repeat purchases had gone stagnant.
We build Meta Ads systems that generate predictable, profitable growth for D2C brands. Founder-led. Data-driven. No fluff.



Trusted by founders across 27+ brands
Spend managed
₹35Cr+
Accounts
27+
Years specialisation
Ad spend managed
Peak avg ROAS
Avg revenue growth
Performance scale
Brands we partner with
From accent home decor to designer apparel, we plug in as a true growth partner — not just another vendor.
Testimonials
Real words from the founders we've scaled.
Sang has been instrumental in transforming our Meta Ads performance. His strategic approach and constant optimization helped us achieve a 4x growth in revenue while keeping ROAS consistently above 4. He's sharp, reliable, and truly understands how to drive results through paid media.

Kalpesh Patel
Co-Founder & Director, Magic Needles · Ex-Godrej, UBS, HSBC & eBay
Sangamesh has shown up in our brand's journey after I stopped believing in performance marketing. He asks the right questions and really understands the brand. He understands luxury well and is super responsive. I trust him wholly. You are missing out if he is not in your team — an absolute A player.

Namit Khanna
Elle Decor Young Talent 2021 · Dwell's 24 Best Designers Worldwide
His expertise and guidance played a role in helping us scale Linen Trail's performance by 300% over 6 months. His approach towards solving growth profitably made a huge impact on our business. I highly recommend Sangamesh to anyone looking for a results-driven professional.

Anirudh Kollara Anil
Co-Founder, Linen Trail · D2C Sustainable Slow Fashion
Sangamesh taught us the ropes, early days in our Meta paid ads journey. We owe him a debt of gratitude for putting us on the right track. He took no time understanding our circumstances and was incredibly prompt and always available. Fantastic professional — wholeheartedly recommend!

Robert Ambrose
Founder & CEO, Slobberman.dog · MD, Patch of Green Pvt Ltd
Services
One founder-led team across the entire growth stack — so your ads, creative, retention, and site all pull in the same direction.
Case Studies
Beauty · D2C
The challenge — Couldn't scale spend without ROAS dropping, and repeat purchases had gone stagnant.
Apparel · D2C
The challenge — Strong baseline returns, but scaling beyond daily limits kept causing instability.

Sangamesh Tondihal
Founder & Lead Strategist
Who's behind Kontrah Labs
I'm Sangamesh. I help D2C brands build performance marketing systems that scale profitably. Over the last 5+ years, I've managed ₹35Cr+ in ad spend across 27+ accounts — with a direct, founder-led approach and no account managers in between.
Certified
Free 30-minute audit
Book a free 30-minute audit. I'll review your Ads Manager live, find the waste, and hand you a clear action plan.
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